Who are IRS+? What do we know about building authentic relationships between brands and communities through the power of local radio?

IRS+ is a dynamic, innovative centralised media sales and marketing bureau, serving independent local and national, broadcast, and digital media channels. For media owners, IRS+ offers promotion, sales and representation to agencies, creative media specialists and direct clients. For advertisers and their agencies, IRS+ offers a range of off the shelf and bespoke packages targeting specific demographics at local and national level. IRS+ provides unrivalled access to community and local audiences throughout Ireland, through its long association with independent radio stations.

Our specialisation is the targeting of local, grassroots audiences through on the ground local media.

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GET IN TOUCH

EMAIL US: hello@irsplus.ie
TEL: (01) 662 9444

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TOGETHER WE HELP BRANDS BUILD AUTHENTIC, CREATIVE CONNECTIONS WITH COMMUNITIES THROUGH THE POWER OF LOCAL RADIO.

MEET THE TEAM

Peter

Show Bio

Brands without trust is just a product and advertising without trust is just noise". In my career, I have always sought to develop businesses to their potential, creating environments for individuals and teams to excel and become leaders themselves

Ian

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After a brief, best-forgotten career as a flight attendant, Ian has worked in advertising sales for the past 15 years, first in print & digital for the Irish Times and then radio for IRS+, working with clients both direct and through advertising agencies. He was once tweeted by Oprah - and he still talks about it. ”

Gail

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After spending 13 years in the property industry, Gail made the move to Radio in 2018 and hasn’t looked back since. Her wealth of experience has made her a productive relationship builder and she excels at listening to client needs. When she is not in the office, she enjoys cycling, a glass of red wine and all things interior design.

Brian

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Relatively new to the media industry, Brian previously worked in the beauty industry for over ten years. Enjoys working out in the gym, going the cinema and watching Netflix.

Rebecca

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After listening to the Radio while working in the hospitality industry for many years,Rebecca decided to take the plunge and work in the world of Radio Sales and she hasn't looked back since. Rebecca enjoys cooking & weekend adventures with her family.

Nicola

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Passionate about brands, radio and making the connection between the two, Nicola has been working in marketing for over 15 years. Loved to snowboard and kitesurf, but then she had kids … so she’s learning to unicycle instead.

Marian

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Working in IRS+ 24years. Always gives 100% unless donating blood … “Everyone has their own star quality.”

Keith

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Loves all things digital and creating visual content. Skilled in digital strategy, SEO, social media and graphic design. Keith can be found snowboarding and playing soccer but not at the same time. "Your dreams don’t have an expiration date. Take a deep breath and try again."

Katie

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Katie loves all thing radio. Her first job in the industry was 17 years ago in Dublin’s 98FM and she’s been hooked ever since. She joined IRS+ 14 years ago. After 2 years working in sales she left to plan radio Agency side, but IRS+ eventually tempted her back. As much as she loves radio, she loves her black Labrador Rocky & her Godchildren more.

Jen

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Passionate about spreadsheets, balance sheets and all things accounting. Jen has 15 years experience in Media and over 10 years in Radio. Part nerd and part adventurer, Jen loves to obsess about cryptocurrency and explore new places in her spare time, which there isn’t a lot of with a 4 year old at home

Frazer

Show Bio

Experienced advertising professional working in a number of sectors within Ireland's media landscape with a love for great advertising, Father to one awesome boy, altitude fitness fanatic, Irish rugby fan..

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