THE FUTURE IS LOCALMay 23, 2023We’re happy to share the third issue of our newsletter, THE FUTURE IS LOCAL where we…Read More
SSE Airtricity – More than just a helpline.April 17, 2023An Introduction SSE Airtricity, a leading energy provider in Ireland, has always had local communities at…Read More
Local InsuranceApril 17, 2023Local Insurance, Creative Radio at its finest. An Introduction Launched in August 2022, Local Insurance grabbed…Read More
#TheShowSpotlight | Morning Glory with PJ & Jim | Radio NovaFebruary 10, 2023#TheShowSpotlight is a series where we put the limelight on your favourite radio shows across the…Read More
Ride The Airwave Vol. 3January 26, 2023We’re happy to share the third issue of our newsletter, Ride The Airwave, where we bring…Read More
Celebrating 10 years at the helm of IRS+ | Peter Smyth, CEOJanuary 25, 2023As I celebrate 10 years at the helm of IRS+, I have the luxury of looking…Read More
#OtherSideOfTheMic with Dee Woods | Radio NovaJanuary 25, 2023“We were a lifeline to so many in lockdown who were feeling isolated, or a bit…Read More
Discover The Power of Regional AccentsJanuary 10, 2023Our national experiment of over 15,000 respondents proved that in advertising, how you sound matters. The…Read More
MIXED BAG FOR MEDIA MARKET IN 2023 – TOP EXPERT PREDICTIONSDecember 21, 2022“2023 looks set to be a year of considerable challenge for the media market in Ireland. There…Read More
#TheStationProfile | Radio Kerry | Our StationsDecember 12, 2022Radio Kerry was established in 1990 and broadcasts from studios in Tralee and Killarney. In the…Read More
#TheShowSpotlight | The Afternoon Show with Brendan Fuller | Radio KerryNovember 28, 2022 #TheShowSpotlight is a series where we put the limelight on your favourite radio shows across…Read More
#OtherSideOfTheMic with Andrew Morrissey and Elaine Kinsella | Radio KerryNovember 14, 2022“In terms of like local radio, and why local radio is important.. I think it’s important…Read More
#TheStationProfile | Sunshine Radio 106.8 | Our StationsNovember 1, 2022Sunshine 106.8 is Dublin’s Easy Place to Relax and the No.1 music station in the capital…Read More
Ride The Airwave Vol. 2October 24, 2022We’re happy to share the second issue of our newsletter, Ride The Airwave, where we bring you…Read More
#TheShowSpotlight | Sunshine Breakfast with Robbie Fogarty | Sunshine Radio 106.8October 17, 2022Introducing #TheShowSpotlight, a series, where we put the limelight on your favourite radio shows across the…Read More
IRS+ & FOE announce strategic partnershipOctober 6, 2022We’ve got some exciting news! Earlier in the year, we conducted research with both agency and…Read More
#OtherSideOfTheMic with Carol Dooley | Sunshine Radio 106.8October 3, 2022“Radio really is such a wonderful and powerful medium of communication.” – Carol Dooley Introducing…Read More
Hyper Local Marketing, A New Direction?September 8, 2022 As someone who has made the jump from managing big corporate marketing budgets to eeking…Read More
Ride The AirwaveSeptember 5, 2022Introducing Ride The Airwave, our newsletter, where we bring you the most exciting news and the…Read More
In Advertising How You Sound MattersMay 30, 2022 A new national experiment featuring 15,000 respondents has proven what many have suspected for years.…Read More
Brand Owners Need To Back Their Own Gut Instinct SometimesJanuary 25, 2022Some of the best advertising campaigns ever were created and activated after brands owners backed their…Read More
LOCAL IS BIGGER THAN THE TIRED CLICHESJanuary 20, 2022In the advertising industry, the utterance of “Local” can conjure up several images. A farmer standing…Read More
Radio’s Future Looks BrightDecember 20, 2021With yet another solid set of figures from the JNLR last week and the work of…Read More
LOCAL RADIO: IGNORE AT YOUR PERILNovember 11, 2021“Always on Media” is a term you hear a lot – from brand owners, marketers, and…Read More
5 REASONS TO USE LOCAL RADIO FOR RECRUITMENTSeptember 27, 2021IS LOCAL RADIO THE BEST KEPT RECRUITMENT SECRET? We believe Ireland is entering an employee market,…Read More
LOCAL IS LOUD: IS YOUR BUSINESS READY FOR A SHIFT TO AN EMPLOYEE MARKET?July 8, 2021Brand consistency is the key to good employee engagement but what is the key to brand…Read More
YOU PICK THE MEDIUM, WE DO THE WORKMay 27, 2021One of the most important words in marketing is opportunity. It is about those times of…Read More
FROM ZERO TO ON AIR IN 10 DAYSMay 20, 2021Radio is one of the most agile and engaging platforms available to ambitious brands. With a…Read More
DELIVER COMPLEX COMMUNITY BRAND MESSAGES IN 3 EASY STEPSMay 13, 2021Brands are finding niche communities to partner and co-create with, adding credibility and depth to their…Read More
IS YOUR BRAND LANGUISHING?May 6, 2021Languishing, the buzz word of the pandemic, is a sense of stagnation or, the technical term…Read More
RADIO: THE PERFECT BALANCE BETWEEN BRAND AND DRIVING ONLINE PERFORMANCEMarch 15, 2021If you had said in 2019 that local radio was a digital platform that would drive new…Read More
THE ONLY NUMBERS THAT MATTER: WHAT BRANDS NEED TO KNOW ABOUT RADIOMarch 15, 2021In 2021, data driven insights will be an even more powerful arbiter of how brands make media…Read More
MAKING CONSUMER CONNECTIONS WITH CREATIVITY: HELPING BRANDS NAVIGATE THROUGH THE UNKNOWNFebruary 25, 2021A recent report from Dentsu “Brave New Normal: Creative Trends 2021” suggests that, for brands, being…Read More
THE BRAND DILEMMA – TO SPEND OR NOT TO SPEND IN 2021February 22, 2021ANSWERED: THE BRAND DILEMMA – TO SPEND OR NOT TO SPEND IN 2021? It’s the classic…Read More
LOCAL IS LOUDER: IRS+ LAUNCHES NEW IGNITE RANGEFebruary 18, 2021LOCAL IS LOUDER: IRS+ LAUNCHES NEW IGNITE RANGE: EXPERTISE FOR BRANDS WANTING ACCESS TO €60 BILLION…Read More
A SHORT VIDEO BASED ON REPORT FROM AMARACH RESEARCH THE FUTURE IS LOCALFebruary 3, 2021The idea of “The Future is Local” has gone from being a worthy aspiration to a…Read More
LOCAL SET TO BE LOUDER IN 2021January 26, 2021RADIO TAPS INTO €60 BILLION CONSUMER “PURSE” It’s a simple fact that we will not be…Read More
THE FUTURE IS LOCAL WEBINARNovember 17, 2020We asked Amárach Research to explore where local radio sits in terms of its long-terms influence on consumer…Read More
THE FUTURE IS LOCAL: NEW REPORT FROM AMARACH RESEARCH ON THE POWER OF LOCAL RADIOOctober 29, 2020The seismic changes of the past number of months has shaken up the communications industry along…Read More
IRS+ LAUNCH SPONSOR SEARCH FOR THE NEW INDEPENDENT RADIO COMEDY AWARDSJuly 30, 2020“This is a new, first of its kind sponsorship in Ireland. The IRS+ Independent Radio Comedy…Read More
LOCAL RADIO IS LOUD BOTH ON-AIR AND ONLINEJuly 28, 2020During the lockdown, the important role that local radio plays in communities around the country stood…Read More
LIFE AFTER LOCKDOWNApril 23, 2020Life After Lockdown: What’s In Store For Local Radio? Life in lockdown brings about changes in…Read More
A TALE OF THREE STATIONSApril 14, 2020The changing role of local radio is an undeniable side effect of our current crisis. We…Read More
THE IMPORTANT ROLE OF RADIO DURING COVID 19 CRISISApril 6, 2020Local Radio Has Never Been So Important Especially Now Durning The Covid 19 Crisis On any…Read More
IRS+ PRESS RELEASE – SUNDAY BUSINESS POSTMarch 24, 2020IRS+ Boosts Brands’ Signal By Tailoring Ads To Local RadioRead More
WORKING FROM HOME – WITH KIDS!March 20, 2020Our Top Tips On Working From Home – With Children! There are many articles online with…Read More
THE FUTURE IS LOCALMay 23, 2023We’re happy to share the third issue of our newsletter, THE FUTURE IS LOCAL where we…Read More
#TheShowSpotlight | Morning Glory with PJ & Jim | Radio NovaFebruary 10, 2023#TheShowSpotlight is a series where we put the limelight on your favourite radio shows across the…Read More
Ride The Airwave Vol. 3January 26, 2023We’re happy to share the third issue of our newsletter, Ride The Airwave, where we bring…Read More
Celebrating 10 years at the helm of IRS+ | Peter Smyth, CEOJanuary 25, 2023As I celebrate 10 years at the helm of IRS+, I have the luxury of looking…Read More
#OtherSideOfTheMic with Dee Woods | Radio NovaJanuary 25, 2023“We were a lifeline to so many in lockdown who were feeling isolated, or a bit…Read More
Discover The Power of Regional AccentsJanuary 10, 2023Our national experiment of over 15,000 respondents proved that in advertising, how you sound matters. The…Read More
MIXED BAG FOR MEDIA MARKET IN 2023 – TOP EXPERT PREDICTIONSDecember 21, 2022“2023 looks set to be a year of considerable challenge for the media market in Ireland. There…Read More
#TheStationProfile | Radio Kerry | Our StationsDecember 12, 2022Radio Kerry was established in 1990 and broadcasts from studios in Tralee and Killarney. In the…Read More
#TheShowSpotlight | The Afternoon Show with Brendan Fuller | Radio KerryNovember 28, 2022 #TheShowSpotlight is a series where we put the limelight on your favourite radio shows across…Read More
#OtherSideOfTheMic with Andrew Morrissey and Elaine Kinsella | Radio KerryNovember 14, 2022“In terms of like local radio, and why local radio is important.. I think it’s important…Read More
#TheStationProfile | Sunshine Radio 106.8 | Our StationsNovember 1, 2022Sunshine 106.8 is Dublin’s Easy Place to Relax and the No.1 music station in the capital…Read More
Ride The Airwave Vol. 2October 24, 2022We’re happy to share the second issue of our newsletter, Ride The Airwave, where we bring you…Read More
#TheShowSpotlight | Sunshine Breakfast with Robbie Fogarty | Sunshine Radio 106.8October 17, 2022Introducing #TheShowSpotlight, a series, where we put the limelight on your favourite radio shows across the…Read More
#OtherSideOfTheMic with Carol Dooley | Sunshine Radio 106.8October 3, 2022“Radio really is such a wonderful and powerful medium of communication.” – Carol Dooley Introducing…Read More
Hyper Local Marketing, A New Direction?September 8, 2022 As someone who has made the jump from managing big corporate marketing budgets to eeking…Read More
Ride The AirwaveSeptember 5, 2022Introducing Ride The Airwave, our newsletter, where we bring you the most exciting news and the…Read More
5 REASONS TO USE LOCAL RADIO FOR RECRUITMENTSeptember 27, 2021IS LOCAL RADIO THE BEST KEPT RECRUITMENT SECRET? We believe Ireland is entering an employee market,…Read More
LOCAL IS LOUD: IS YOUR BUSINESS READY FOR A SHIFT TO AN EMPLOYEE MARKET?July 8, 2021Brand consistency is the key to good employee engagement but what is the key to brand…Read More
YOU PICK THE MEDIUM, WE DO THE WORKMay 27, 2021One of the most important words in marketing is opportunity. It is about those times of…Read More
FROM ZERO TO ON AIR IN 10 DAYSMay 20, 2021Radio is one of the most agile and engaging platforms available to ambitious brands. With a…Read More
THE BRAND DILEMMA – TO SPEND OR NOT TO SPEND IN 2021February 22, 2021ANSWERED: THE BRAND DILEMMA – TO SPEND OR NOT TO SPEND IN 2021? It’s the classic…Read More
A SHORT VIDEO BASED ON REPORT FROM AMARACH RESEARCH THE FUTURE IS LOCALFebruary 3, 2021The idea of “The Future is Local” has gone from being a worthy aspiration to a…Read More
LOCAL SET TO BE LOUDER IN 2021January 26, 2021RADIO TAPS INTO €60 BILLION CONSUMER “PURSE” It’s a simple fact that we will not be…Read More
IRS+ LAUNCH SPONSOR SEARCH FOR THE NEW INDEPENDENT RADIO COMEDY AWARDSJuly 30, 2020“This is a new, first of its kind sponsorship in Ireland. The IRS+ Independent Radio Comedy…Read More
LOCAL RADIO IS LOUD BOTH ON-AIR AND ONLINEJuly 28, 2020During the lockdown, the important role that local radio plays in communities around the country stood…Read More
A TALE OF THREE STATIONSApril 14, 2020The changing role of local radio is an undeniable side effect of our current crisis. We…Read More
WORKING FROM HOME – WITH KIDS!March 20, 2020Our Top Tips On Working From Home – With Children! There are many articles online with…Read More
THE FUTURE IS LOCALMay 23, 2023We’re happy to share the third issue of our newsletter, THE FUTURE IS LOCAL where we…Read More
Ride The Airwave Vol. 3January 26, 2023We’re happy to share the third issue of our newsletter, Ride The Airwave, where we bring…Read More
Ride The Airwave Vol. 2October 24, 2022We’re happy to share the second issue of our newsletter, Ride The Airwave, where we bring you…Read More
IRS+ & FOE announce strategic partnershipOctober 6, 2022We’ve got some exciting news! Earlier in the year, we conducted research with both agency and…Read More
Hyper Local Marketing, A New Direction?September 8, 2022 As someone who has made the jump from managing big corporate marketing budgets to eeking…Read More
Ride The AirwaveSeptember 5, 2022Introducing Ride The Airwave, our newsletter, where we bring you the most exciting news and the…Read More
A SHORT VIDEO BASED ON REPORT FROM AMARACH RESEARCH THE FUTURE IS LOCALFebruary 3, 2021The idea of “The Future is Local” has gone from being a worthy aspiration to a…Read More
IRS+ LAUNCH SPONSOR SEARCH FOR THE NEW INDEPENDENT RADIO COMEDY AWARDSJuly 30, 2020“This is a new, first of its kind sponsorship in Ireland. The IRS+ Independent Radio Comedy…Read More
IRS+ PRESS RELEASE – SUNDAY BUSINESS POSTMarch 24, 2020IRS+ Boosts Brands’ Signal By Tailoring Ads To Local RadioRead More
WORKING FROM HOME – WITH KIDS!March 20, 2020Our Top Tips On Working From Home – With Children! There are many articles online with…Read More
THE FUTURE IS LOCALMay 23, 2023We’re happy to share the third issue of our newsletter, THE FUTURE IS LOCAL where we…Read More
SSE Airtricity – More than just a helpline.April 17, 2023An Introduction SSE Airtricity, a leading energy provider in Ireland, has always had local communities at…Read More
Local InsuranceApril 17, 2023Local Insurance, Creative Radio at its finest. An Introduction Launched in August 2022, Local Insurance grabbed…Read More
Ride The Airwave Vol. 3January 26, 2023We’re happy to share the third issue of our newsletter, Ride The Airwave, where we bring…Read More
Ride The Airwave Vol. 2October 24, 2022We’re happy to share the second issue of our newsletter, Ride The Airwave, where we bring you…Read More
Hyper Local Marketing, A New Direction?September 8, 2022 As someone who has made the jump from managing big corporate marketing budgets to eeking…Read More
Ride The AirwaveSeptember 5, 2022Introducing Ride The Airwave, our newsletter, where we bring you the most exciting news and the…Read More
5 REASONS TO USE LOCAL RADIO FOR RECRUITMENTSeptember 27, 2021IS LOCAL RADIO THE BEST KEPT RECRUITMENT SECRET? We believe Ireland is entering an employee market,…Read More
LOCAL IS LOUD: IS YOUR BUSINESS READY FOR A SHIFT TO AN EMPLOYEE MARKET?July 8, 2021Brand consistency is the key to good employee engagement but what is the key to brand…Read More
YOU PICK THE MEDIUM, WE DO THE WORKMay 27, 2021One of the most important words in marketing is opportunity. It is about those times of…Read More
FROM ZERO TO ON AIR IN 10 DAYSMay 20, 2021Radio is one of the most agile and engaging platforms available to ambitious brands. With a…Read More
THE BRAND DILEMMA – TO SPEND OR NOT TO SPEND IN 2021February 22, 2021ANSWERED: THE BRAND DILEMMA – TO SPEND OR NOT TO SPEND IN 2021? It’s the classic…Read More
WORKING FROM HOME – WITH KIDS!March 20, 2020Our Top Tips On Working From Home – With Children! There are many articles online with…Read More
THE FUTURE IS LOCALMay 23, 2023We’re happy to share the third issue of our newsletter, THE FUTURE IS LOCAL where we…Read More
Ride The Airwave Vol. 3January 26, 2023We’re happy to share the third issue of our newsletter, Ride The Airwave, where we bring…Read More
Ride The Airwave Vol. 2October 24, 2022We’re happy to share the second issue of our newsletter, Ride The Airwave, where we bring you…Read More
Hyper Local Marketing, A New Direction?September 8, 2022 As someone who has made the jump from managing big corporate marketing budgets to eeking…Read More
Ride The AirwaveSeptember 5, 2022Introducing Ride The Airwave, our newsletter, where we bring you the most exciting news and the…Read More
A SHORT VIDEO BASED ON REPORT FROM AMARACH RESEARCH THE FUTURE IS LOCALFebruary 3, 2021The idea of “The Future is Local” has gone from being a worthy aspiration to a…Read More
LOCAL SET TO BE LOUDER IN 2021January 26, 2021RADIO TAPS INTO €60 BILLION CONSUMER “PURSE” It’s a simple fact that we will not be…Read More
THE FUTURE IS LOCAL WEBINARNovember 17, 2020We asked Amárach Research to explore where local radio sits in terms of its long-terms influence on consumer…Read More
THE FUTURE IS LOCAL: NEW REPORT FROM AMARACH RESEARCH ON THE POWER OF LOCAL RADIOOctober 29, 2020The seismic changes of the past number of months has shaken up the communications industry along…Read More
WORKING FROM HOME – WITH KIDS!March 20, 2020Our Top Tips On Working From Home – With Children! There are many articles online with…Read More