Boost your brand promotion with regional targeting. No waste. Big Fuss.
The boost package sells geographic clusters of promotions offering high reach with local tone and uniformity across stations.
BOOST – WHAT IS IT ABOUT?
In direct response to demand, this new product does at its title suggests. It provides a boost via a package that sells geographic clusters of promotions offering wide reach via forensic, geo-based targeting for specific regions.
Importantly, this allows national brands achieve messaging with local tone and uniformity across stations. Pre promotions and stings will be scheduled to run in the same quarter-hour across the cluster of stations, increasing coverage and impact for the client.
Inherently versatile, it is possible to “Mix and Match” stations and these too can be sold in clusters. In addition, the clusters can be supported by a live Outside Broadcast from a client’s chosen station.
CONTENT
20” PROMOS
CROSS SHOW & MENTION
SOCIAL POSTS
LIVE MENTIONS
VOL
20
2
4
2
TIMING
3 days prior
3 days prior 1 mention across two shows
Week of promo
Per hour of show
EMAIL US: hello@irsplus.ie
TEL: (01) 662 9444